Flint Hill School
How an animated video drove awareness and educated donors for this school’s annual fundraiser
Using video assets to promote a campaign
Flint Hill School is a private school campus in Virginia, which serves grades K-12. Founded in 1956, Flint Hill School has become a trailblazer in education and requires commitment and dedication from faculty, students and alumni. That audience was exactly who they were looking to engage with in their annual fundraising campaign.
Video marketing can tell audience-centered stories in an engaging way
Brandpoint helped Flint Hill School tell their story with a series of custom animations and a strong call-to-action at the end of the video. Using the school’s established brand guidelines, Brandpoint developed a two-minute video that was on-tone with the other elements created for the campaign.
With Brandpoint’s in-house team of designers and creators, the explainer video they produced featured high-quality animation. This asset detailed Flint Hill School’s cause and walked viewers through the donation process.