Volkswagen: A case study Back in the 1930s, 40s and even 50s, typical magazine and newspaper ads looked a little something like this. The average ad would usually feature two things: A few different images or drawings A whole mess of text These ads would pitch a pair of the highest-quality slacks or the only cigarette …
Poker Night Back in college, I was lucky to be a part of a weekly poker game with some close friends. Every Thursday night, I, along with about 20 others, would show up at 529 Union with a sixer (when we were all 21, of course) and a $5 bill and plunge into the exciting …
What does content centralization have to do with the price of carrots? Pretend you’re a farmer for a moment. Your crop has come in and you are all set to sell a fresh new harvest of carrots. To do so, you have two options: first, you could sell your carrots by the side of a …
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