Accelerate Lead Generation with Content [eBook]

Content marketing is the most powerful way to drive new users to your site and convert them into leads, but you need the right content.

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According to the 2019 B2B report from Content Marketing Institute and MarketingProfs, 68 percent of B2B marketers have generated demand/leads with content.

This eBook shows you how to turn five types of content into lead-capturing and lead-qualifying machines and how to use them as part of your marketing automation strategy.

You’ll learn about:

  • How content is used as a lead generation tactic
  • 5 types of content that will help you meet your business goals
  • How to accelerate the lead gen process with marketing automation

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