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PESO Model for PR: Paid, Earned, Shared, Owned Media
Written by
Brandpoint
How PR Pros Can Earn High-Quality Metrics for Their Thought Leadership Content
Written by
MaDonna Sheehy
The Future of the PR Industry: Top 6 Trends [Infographic]
Written by
MaDonna Sheehy
When Should Your Brand Join in on a Viral Moment on Social Media?
Written by
MaDonna Sheehy
14 Examples of Sponsored Content: Best Illustrations of the Growing Paid Media Strategy
Written by
Brandpoint
The 4 Best PR Content Tactics for ESG Campaigns
Written by
MaDonna Sheehy
How Brands Can Build Trust Through Transparency
Written by
Brandpoint
8 Ways Your Corporate Communications Program Can Thrive Using a Guaranteed Media Placement
Written by
Brandpoint
4 Ways to Repurpose Your Media Placement with PESO
Written by
Sara Blood
