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12 Social Media Video Content Examples: Amplify Your Social Media Traffic

July 18, 2019

It’s no secret that video content is the name of the game when it comes to generating social media impressions, engagement and traffic. These metrics eventually yield results with lead generation...

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What to Do in Minneapolis While Attending a Marketing Conference

July 15, 2019

In Minneapolis for the long-awaited 2019 Digital Summit? This event takes place from Aug. 14-15, hosts over 1,500 attendees and is filled with great sessions on content marketing, social media,...

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5 Ways to Align Sales and Marketing While Working an Event or Conference

July 12, 2019

As Marketo put it, sales and marketing are two different planets orbiting the same sun. Sales and marketing often have different goals, different understandings of roles and different objectives, making it...

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Top Marketing Conferences: Our Takeaways

July 8, 2019

This post will serve as a hub for the insights and takeaways from the top marketing conferences that Brandpoint has attended in recent years.

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Study: The State of Content Marketing for Financial Services in 2019 [INFOGRAPHIC]

June 28, 2019

Content marketing for financial services has a reputation for being a challenging job. Between the task of making a complicated subject matter easy to understand and staying up to...

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What Did You Miss From the 2019 Minnesota PRSA Digital Storytelling Workshop?

June 27, 2019

Minnesota PRSA is a chapter of the Public Relations Society of America (PRSA). Each year, Minnesota PRSA hosts a half-day workshop for public relations and marketing professionals to network, hear...

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14 Examples of Sponsored Content: Best Illustrations of the Growing Paid Media Strategy

June 21, 2019

People don’t like advertisements; there’s even research to back it up. According to the Advertising Association in December 2018, public favorability of ads have hit a new low. Consumers are increasingly...

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How to Distribute Your Branded Video Content with the PESO Model

June 12, 2019

So, you've created a branded video -- now what? Here are different ways to distribute your video content using the PESO media model.

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Top Marketing Conferences in 2019

June 5, 2019

Transform your business and your career by learning about the latest marketing strategies, technology and trends at one of these highly-rated national conferences.

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