Video Marketing is More Important than Ever
By 2022, online videos will make up more than 82% of all consumer internet traffic – 15 times higher than it was in 2017.
72% of customers would rather learn about a product or service by way of video.
92% of users watching video on mobile will share it with others.
51% of marketing professionals worldwide name video as the type of content with the best ROI.
59% of executives agree that if both text and video are available on the same topic, they are more likely to choose video.
The average conversion rate for websites using video is 4.8% compared to 2.9% for those that don’t use video.