There is a lot of content to manage in a product launch campaign.
When your organization releases a new product, are you capturing every opportunity you can in order to make the launch of that product successful? Content marketing and a comprehensive content marketing strategy is an important aspect to ensure that everyone who might be searching for the answer to a problem your product solves interacts with your brand.
In this webinar, Andy Krall, Brandpoint’s Digital Marketing Manager, will walk you through the steps Brandpoint takes to create a strong content marketing strategy for their clients’ product launches.