eBooks & Whitepapers
These high-value content pieces help drive leads and inform your audience
These high-value content pieces help drive leads and inform your audience
Content formats like eBooks and whitepapers are powerful tools to cover specific topics and industries at length. Since they’re more in-depth than blog posts, these content pieces can help you develop your brand’s thought leadership and cement your credibility with your target audience.
By offering these resources as gated content, you’ll be able to gather information from interested prospects such as their name, email address and other info to receive access to the downloadable.
By publishing whitepapers, case studies and other gated assets, we helped this company inform their customer base and gain 30% more organic traffic in a amplification campaign.
Researching, writing, editing and designing an effective eBook or whitepaper takes significant time, but the results are undeniable. Brandpoint will work with you to determine exactly the goals you’re looking to achieve with this tactic, whether its lead generation, traffic or more, and work within your brand guidelines to craft and share the piece of content.
Our team will decide the best topic to focus on, with your audience and goals in mind.
Following your brand’s style guide, we’ll research and write the content for you.
Each piece of content goes through a detailed workflow, including editorial review and an approval process.
Our graphic design team has experience designing assets for different industries and topic complexity.