Month: November 2021

2022 Marketing Predictions

2022 Marketing Predictions: What Are the Experts Expecting?

2022 is just around the corner, and that means year-long marketing plans, budget updates, Q1 campaigns, and making predictions the best we can. What will our customers want? What will our stakeholders want? Heck, what will Google want? We learned so much from talking with the experts last year — and heard about trends relating to …

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What is the Difference Between a MAT Release and a Press Release?

Are you stuck deciding whether to take advantage of a press release or a MAT release to distribute your branded content? Both can be very helpful in getting your brand’s message across, but there are distinct differences between the two. Depending on your needs, you might lean more toward one type of branded content over …

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