Month: May 2021

PRSA Travel and Tourism Conference Interview

PRSA Travel & Tourism 2021 Virtual Conference: An Interview with Annette Albrecht and Sonya Nelson of Brandpoint

The PRSA Travel & Tourism 2021 Virtual Conference is taking place on June 15 and 16, and while it might seem ironic given the content of the event, it is taking place entirely online. This year’s conference will teach PR professionals how to re-build their brand’s communities after a difficult year for the industry, as well as …

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Sarah Panus Interview

What is Brand Empathy? An Interview with Sarah Panus of Kindred Speak

I first met Sarah Panus virtually during the pandemic. We had a delightful Microsoft Teams meeting to talk about what the heck it meant to be a marketer in 2020. Business was still running as usual for a lot of people, and while a lot of factors of our days looked wildly different than before, talking with …

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