Looking for a little extra inspiration? Hoping to get caught up to speed in a new role? Want to learn something new? We got input from marketing professionals — spanning a variety of organizations from agencies to startup businesses — about their favorite marketing podcasts. You’ll stay up-to-date with industry trends, and walk away with …
Guest post by Krysta Williams, Marketing Content Specialist at ZoomInfo Let’s state the obvious: Social media marketing and content marketing go hand in hand. While each can function on their own, cultivating a purposeful relationship between the two can drive impressive results — something many marketers have caught on to. In fact, as many as 87 …
Four Ways Social Media Can Fuel Your Content Marketing Strategy Read More »
Content marketing can be intimidating. There’s no magic recipe that reveals the perfect blend of blogs, infographics, emails and promotion campaigns to use. It’s all about learning as you go. But there are a few methods to implement that will help scale your content. In other words, you’ll see your results grow without increasing your …
Sometimes there seems like an impossible amount of marketing tools available today. If you search for “best marketing tools,” you might find something like this graphic from Curata. While it might be impressive, it sure is overwhelming. So what are actual marketers using? We asked a whole bunch of them to share one tool they …
What’s One Marketing Tool You Couldn’t Live Without? Read More »
Each month, we gather some of the most anticipated events in the Twin Cities for marketing and communication professionals. These events touch on relevant and trendy topics in the industry to strengthen your skills and help you build your network. Want to add your event? Let us know! 2017 Confab Central June 7-9 @ The …
Is business blogging still worth it? It’s a simple question with a complicated answer when you think of all the things you need to make it successful: A comprehensive content strategy The right people to create The right tools to plan, deliver and measure it While there are a few reasons your business shouldn’t start …